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Archive for November, 2011

Nov 16 11

A (digital) World of Facts

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Social media and the digital world is, as we all know, difficult to fully grasp due to its size. Thankfully, talented people are putting things into perspective with the use of various comparisons. Here are a few examples published by the gang at Wolber World:

- The combined length of all tweets posted in a day is the rough equivalent of a 10 million page book
- In year 2015, the yearly web traffic is estimated to amount to approximately one zettabyte (which is as much as the all digital data traffic up until 2010)
- In 2010, 107 trillion e-mails were sent

For the entire list, click here. As the list is in Swedish, we suggest that our English speaking readers make use of Google Translate, or hit the “Källa”-button below each post, which then directs you to the original post (usually in english).

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Nov 9 11

Bloggers Wardrobe – linking top bloggers with exclusive brands

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Bloggers Wardrobe can be said to be both a site and a fashion initiative, and the idea is quite simple: gather the world’s top fashion bloggers and provide them with a platform on which they’re put in touch with the most exclusive brands. This to both ensure mutually beneficial co-operation and to maintain the integrity and quality of these valuable brand ambassadors.
Bloggers Wardrobe is in our opinion an interesting initiative, sprung out of the realization that top bloggers truly are a force that ought to be harnessed by any and all who wish to make an impact with their products or messages in social media. Although this hardly is news for anyone, the way Bloggers Wardrobe are packaging their offer makes it seem as if though they’re providing more than just a platform for an already existing interaction. Whether this is actually the case or not, time will tell.

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